Sweetest Day, October 18th ~ is always observed on the 3rd Saturday in the month of October. Sweetest Day began in Cleveland, Ohio in 1922, during the Great Depression. About 60 years ago, Herbert Birch Kingston, a Cleveland man and a candy store employee felt that the city’s orphans and shut-ins were often being overlooked and neglected. To instill in them a sense of being cared for, he handed out small gifts and candy to those who had fallen on hard times, with the help of his friends and neighbors, on a Saturday in October. Other Clevelanders soon followed suit, and the celebration came to be known as the “Sweetest Day“.
Sweetest Day tradition is observed by giving small presents, such as cards, candy and flowers, to family, friends, and lovers. It gives us an opportunity to reach out to the not- so-well-off sections of the society and spread happiness in their lives. Sweetest Day has no political, ethnic or religious roots, it is observed as an global recognition of humanity.
Be sure to order flowers early for Sweetest Day.
Interested in the History of Sweetest Day? Here’s what Eden Florist shared with visitors about this simple, yet profound holiday:
Did you know that Sweetest Day is observed on the 3rd Saturday in the month of October? And that’s a PERFECT REASON to send a gift of flowers or plants or something sweet. Of course, some people don’t need any reason to send flowers. On the other hand, some people need to be gently nudged or a holiday has to be created before he or she will even consider sending flowers or plants or even chocolates.
Speaking of chocolates, Sweetest Day got its origins in Cleveland Ohio back in 1922 during the Great Depression. Herbert Birch Kingston, a philanthropist and candy company employee wanted to spread some joy to the lives of orphans, shut-ins and others who were often forgotten. With the help of friends, Kingston began to distribute candy and small gifts to the underprivileged.
Even the stars got involved! Ann Pennington, a movie star of that era pesented 2,200 Cleveland newspaper boys with boxes of candy to express gratitude for their service to the public.
Theda Bara, another popular movie star of the time, distributed 10,000 boxes of candy to people in Cleveland hospitals. She also handed out candy to anyone who came to watch her film in a local theater.
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